Join Mondly by Pearson, one of the leading language learning platforms worldwide, in our mission to revolutionize language education.

Mondly offers high-quality online learning in English and 40 other languages in a combination of 1300+ different language pairs. With innovative technology and engaging gamified content, we have won the trust of over 100 million customers globally. We lead the industry with cutting-edge technology such as VR, AR, and AI integrated into our core products, earning accolades like "Best New App" by Apple, "App of the Year" in EMEA by Facebook, "Editors' Choice" by Google, and "Best Apps of 2020" by Huawei.

With Mondly by Pearson, you'll be part of a company that is dedicated to making language learning accessible, innovative, and transformative for all. Our core values, from programming to design, marketing, and language courses, are anchored in innovation. Together, we can empower individuals to unlock their full language learning potential and make progress in their lives.

About the Position:

As Product Marketing Manager, you will be responsible for driving adoption and retention for Mondly through cross-channel marketing, data-driven experimentation and feedback loops from our customers, product and marketing teams. You will play a key role in driving monetization and conversion for Mondly, maximizing subscription revenue, all while working closely with product teams to offer a world-class user experience to language learners worldwide.

Responsibilities:

• Deeply understand our customers, gather customer feedback, and translate it into insights that inform our product roadmaps and go-to-market strategies;
• Craft and execute end-to-end go-to-market strategies for our products and features, starting from customer insights to product positioning, choice of channels, and implementing the campaign;
• Analyze data to identify opportunities for funnel optimization;
• Plan, prioritize, and execute experiments to test hypotheses and solve problems all along the funnel;
• Build and implement growth strategies and tactics to drive user acquisition, conversion, and engagement;
• Work cross-functionally with product, digital marketing, design, and engineering to solve problems and drive growth;
• Be up to speed with everything new in product marketing and growth, learn continuously, and implement best practices.

Qualifications:

• Previous experience (3-5 years) in B2C product marketing in a fast-paced tech company.
• Proven track record of building and implementing complex go-to-market strategies involving multiple stakeholders and cross-functional work.
• Ability to analyze large volumes of data and extract actionable insights to inform both the marketing strategy and the product roadmap.
• Excellent understanding of go-to-market channels for B2C tech products, both BTL and ATL.
• Previous experience in designing and executing different types of experiments (including A/B tests).
• Exquisite analytical and problem-solving skills. Critical thinker that knows their way around data, is able to extract insights and prioritize problems to solve.
• Great stakeholder management skills. Ability to work cross-functionally with multiple stakeholders across various teams (marketing, product, design, engineering).
• Excellent written and verbal communication skills and the ability to turn complex concepts into easy-to-understand knowledge for non-specialists.
• Bias for (tr)action. You are results-driven and impact-oriented.

What’s in it for you?

• Attractive compensation package, including competitive salary and performance bonuses to reward your hard work.
• The best tech and equipment to enable you to get your work done from anywhere.
• Flexibility to work from any location suits you best.
• Generous vacation policy that promotes equilibrium and a healthy work-life balance.
• A dynamic and fast-paced work environment that encourages growth and personal development.
• Opportunities to work on cutting-edge technologies and be at the forefront of the language learning industry.
• A supportive and collaborative team culture that values creativity, innovation, and teamwork.